Google Apple Mashup Worries Some

As you may have read, Eric Scmidt, Googles CEO, is joining the board of directors of Apple Computer. What this meansis anyones guess. It’s pretty certain that Microsoft will see it as a threat.

Om Malik thinks it’s probably going to impact anyone who has digital media ambitions:

Even though Google is being overtly aggressive about online video market, it is trying to leverage its advertising network more than download sales. Is it too hard to imagine – watch the video on Google Video, and download it on iTunes store? Both parties win? iTunes being included as part of Google software pack, or part of Google Toolbar? Google driving music-related searchers to iTunes store?

I think there’s some synergy there, but is it really that big a deal at this early stage? The online media market is still wide open.

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