Amusing glimpse of the hidden ranking formula we all want to know.

Highlights include:

if ( linksFrom('mattcutts.com', url) >= 4 ) {
// I link to "clean" sites only
// – Matt, Feb 2006        pagerank += 2;

blacklist1 = getList('government.cn/censored.txt');
blacklist2 = getList('c:\larry-page-hatelist.txt');
if ( inArray(blacklist1, url) ||
inArray(blacklist2, url) ) {
pagerank = 0;

d = dashesInUrl(url);
pagerank = (d >= 3) ? pagerank -1 : pagerank + 1;

if ( month() == "June" || month() == "October" ) {
// makes people talk about
// PR updates, good publicity
pagerank -= randomNumber(1,3);