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SEO Insight Newsletter:
April 25th, 2006

Is Your Google Adsense Stuck?


Peter Da Vanzo

Nicholas Carr has an interesting post about Google Adsense. Some publishers have trouble getting to the $100 minimum limit for payment, so Google gets to hold on to this money, and pocket the interest. There’s no doubting that is one fine business model – many small amounts can add up to a LOT of cash, obviously.

As Carr points out, there is a little know fact about Adsense: smaller publishers can get their money out without reaching the $100 limit if they close their account, and if the balance is above $10. However, most publishers are unlikely to do this. Why cut off your chances to make more money in future? Where there is hope, there is a float.

Google makes very good money from the Adsense publishing network:

“Google took in about $2.7 billion through ads on other people’s sites, accounting for 44% of its ad revenues”.

Makes you wonder why Yahoo! and MSN have been so slow to roll out similar programs, available to all?



One Response to “Is Your Google Adsense Stuck?”

  1. Mason Shoes Says:

    When I started with Adsense, I ofcourse didn’t made enough to get the check in first month. Any Adsense professional will not suggest you to drop the program to get a check. Its real money out there, why not wait a few days to get your check when balance reaches $100 , maybe a day comes when you earn more than your day job.

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