On Selling SEO Consulting
A lot of SEO companies seem to have a very clearly defined, five step marketing strategy. 1. Sign the client, even if it means over-promising 2. Get the client to sign a non-disclosure agreement 3. Keep the client in the dark 4. Show the client all his #1 rankings for non-competitive search terms 5. Call it a day Not that …
PageRank Explained
Danny has written a great overview of PageRank. Too much reading? Here’s a nice summary in terms of SEO link building strategy: “If you really want to know what are the most important, relevant pages to get links from, forget PageRank. Think search rank. Search for the words you’d like to rank for. See what pages come up tops in …
Why Does Google Have A Supplemental Index?
Mike “Make Mine a Merlot” Grehan: Q: Why does Google have a supplemental index? A: Well it has to take a dump somewhere! “Supplemental”. Might as well read “a page that is temporarily banned due to quality issues”
Does Valid Page Mark-up Make Much Difference In SEO?
The answer is: not really. In German. Explanation here.
Giant Brass Balls Avoids Handjob?
This post title may also get flagged as offensive by our friends at ScanSafe, depending on their level of purity (see my previous post) I’ll take that risk… Anyway, world-famous blackhat SEO, Stephen Colbert, has succeeded in getting ranked #1 for “giant brass balls” after asking viewers to link to him using that term. Wasn’t Google’s anti-Googlebomb algo supposed to …
Domaining & Subdomaining
Hot topics in SEO circles. Seems every SEO I come across these days is also a closet domaineer. To those new to the terms, domaining refers to the practice of buying and trading in domains. “As of December 2006 there are an estimated 8,000 to 10,000 individuals globally who make buying and selling domain names a part of their business. …




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