Matt Cutts On Big Daddy
Here’s a long post by Matt Cutts on Big Daddy issues. “People have been asking for more details on “pages dropping from the index†so I thought I’d write down a brain dump of everything I knew about, to have it all in one place” I’ll try and pick out the killer bits for those who just want the facts, …
Problems With Yahoo!’s TrustRank Assumptions
Bill looks at the aspect of trust as it applies to websearch. “The concept of Trustrank could be said to run on two assumptions. One is that good sites tend to point mostly at good sites. The second is that the more links to other sites are on a “good†page, the less care there was in the selection of …
Aaron Wall Interviews Seth Godin
I’m a big fan of Seth’s books. He has a knack of talking about marketing than doesn’t immediately make you want to doze off. Aaron interviews Seth. Highlights: On SEO: “My criticism has been reserved for two sides of one coin: a. lazy companies that think they can buy web traffic by tricking search engines into sending them more traffic …
Matt Cutts: The Big Interview
The most well-travelled man in search, Mike Grehan, publishes his full interview with Googles’ Matt Cutts. It’s no surprise Mike used to be a DJ, as he takes to this format like…well, Mike to merlot. Too many highlights, as this is a l-o-n-g interview in two parts, but a few quotes stand out for me: “It’s interesting how much of …
Google Pushing Personalized Search
I noticed today that Google are pushing their personalized search offering. I didn’t get a screen shot, but you may see an ad with a yellow background appearing when you conduct a search query. The ad encourages users to sign up. “Personalized Search is part of Google’s ongoing effort to make your search experience more relevant to you. Using Personalized …
Are Your Pages Too Heavy?
This one will be obvious to many of you, but it’s surprising how many people new to web design forget about the importance of light, fast loading pages. Studies have shown that you lose 51% of visitors if you force them to wait 15 seconds. Imagine what that does to your conversion rates. Quite frankly, I’d be long gone after …
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