Google To Offer Free Book Downloads
According to BusinessWeek: “Google Inc. on Wednesday plans to begin letting consumers download and print free of charge classic novels and many other, more obscure books that are in the public domain.“ What’s the bet that copyright books will follow once the book publishers wake up and see the huge volumes that can be sold vs the cost of production …
Blogging for Dollars: Making Much Money
Some new media sites are doing the business. Techcruch – 60,000 per month BoingBoing – $1 million a year PaidContent.org – even more than that Fark.com – rumoured to be in the millions “the blogging-for-dollars phenomenon is only in its infancy, and already blog ad spending is roughly twice what it was last year. With overall Web advertising expected to …
The Top Five Mistakes Entrepreneurs Make When They Market
A good little list courtesy of Seth Godin: Expecting gratitude in exchange for having done something that was hard. Yes, you built a company, you might even have bootstrapped it. Yes, you’ve got the machinery and the packaging and the retail space. Yes, you’ve navigated hiring people and yes, you finally shipped. I couldn’t care less. I’m not going to …
Adsense Empire: Reviewed
Some Adsense books receive good reviews. Others receive less-than-favourable reviews. A few books receive reviews on a whole ‘nother level entirely: “Would I recommend the Adsense Empire ebook? I would sooner send a friend a Ebola coated CD that executes root delete on boot and post Sh¡zer videos of his grandmother than willingly expose him to this abomination“ So, SEO …
Advertising Will Disappear
Dave Winer has posted a thought-provoking piece on the future of advertising. According to Dave: “When they finish the process of better and better targeted advertising, that’s when the whole idea of advertising will go poof, will disappear. If it’s perfectly targeted, it isn’t advertising, it’s information” Which jives nicely with Google’s thinking, and switched-on Adsense advertisers: Adsense IS content, …
Testing Yahoo! Publisher
Loren Baker has switched over to Yahoo! Publisher, and is recording his experiences. “Search Engine Journal has decided to take the plunge to go 100% YPN in order to get an honest feel of the system, its performance, ease of use and customer service.” Loren echos what many say about relevancy, which, at times, can be a little on the …
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