Great guy, hugely knowledgeable SEO, and owner of the best beard in search, Ralph Tegtmeier aka Fantomaster, has resurfaced and started posting again - after a two year hiatus.

He’s offering readers free links. Go say hi.

“So: We’ll resume blogging alright now, though maybe not quite at the old rate which was a lot of fun but simply too time consuming. Also, there’s even more fantastic SEO blogs around now. (And yes, we will update our blog list later, but do allow for a few weeks till you’ll actually see it happen.

These days, links have become all important. Not that they ever were anything you could discount with impunity, but today it’s turned into a true must to get as many decent incoming (decidedly: one way) links as you can muster. And, more importantly perhaps, most people in the online marketing world, even the newbies, have actually realized it now.“

The PayPerPost Business Model

With other PayPerPost type companies, ethical issues get raised when companies require that bloggers write about a company or website that they are less than familiar with.

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Back in 2001 ~ 2002 and thereabouts link building was simple. If you wanted to rank for widgets, all you had to do was spam some guestbooks with links pointing to your web page with widgets as the anchor text.

Seriously, rankings were easier to pick than apples from a tree.

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Link queen Debra Mastaler looks at the value - or lack of it - of social networks when it comes to link building opportunities:

“I’m a big believer in finding an established demographic and working it for links and contacts. Overall the social media sites aren’t good for much else when it comes to linking. Places like MySpace and Friendster allow a clean link in your profile or through their blogs but other than that, link opportunities don’t exist. The power behind those sites comes in the community and networking and quite frankly, that takes way more time than I have“.

Debra has also posted a more on linking and social networks on SEL…

Short Version:

Click here. Buy permanent links as an advertiser or make money as a publisher.

Quick summary on why V7N Contextual is better than the other guys.

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