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	<title>The V7N SEO Blog &#187; Advertising</title>
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		<title>Tips on Advertising</title>
		<link>http://blog.v7n.com/2007/12/24/tips-on-advertising/</link>
		<comments>http://blog.v7n.com/2007/12/24/tips-on-advertising/#comments</comments>
		<pubDate>Mon, 24 Dec 2007 13:59:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>

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		<description><![CDATA[I&#8217;m no expert on advertising. I do tend to be greedier than many advertisers, though, and my approach to advertising has served me well. So think of it as a guerrilla marketer&#8217;s guide to advertising.
Advertising Builds Brand Awareness
A lot of folks want advertising to convert immediately. That&#8217;s rarely what happens. Advertising should be thought of [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>What Is The Most Important Part Of An Advertisment?</title>
		<link>http://blog.v7n.com/2006/11/05/what-is-the-most-important-part-of-an-advertisment/</link>
		<comments>http://blog.v7n.com/2006/11/05/what-is-the-most-important-part-of-an-advertisment/#comments</comments>
		<pubDate>Mon, 06 Nov 2006 03:36:37 +0000</pubDate>
		<dc:creator>Peter Da Vanzo</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://blog.v7n.com/2006/11/05/what-is-the-most-important-part-of-an-advertisment/</guid>
		<description><![CDATA[Traditional direct marketing theory and testing shows that inquiry returns are often highest when an advertisement has a catchy headline. This is also useful theory to apply to online marketing, when, often, all you&#8217;ve got to grab peoples&#8217; attention is a short phrase and/or description.
One book I keep coming back to is &#8220;Tested Advertising Methods&#8221;, [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Adwords For Mobile</title>
		<link>http://blog.v7n.com/2006/09/07/adwords-for-mobile/</link>
		<comments>http://blog.v7n.com/2006/09/07/adwords-for-mobile/#comments</comments>
		<pubDate>Thu, 07 Sep 2006 10:14:13 +0000</pubDate>
		<dc:creator>Peter Da Vanzo</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://blog.v7n.com/2006/09/07/adwords-for-mobile/</guid>
		<description><![CDATA[Google are testing out Adwords for mobile phones, called Mobile Ads:
&#8220;Mobile ads are shorter text-based AdWords ads that appear when users search Google from a mobile device. Send users to your mobile web page, or offer them the option to connect to your business phone after clicking on your ad.&#8220;
The available countries are United States, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Will Marketing Soon Be Dead?</title>
		<link>http://blog.v7n.com/2006/07/25/will-marketing-soon-be-dead/</link>
		<comments>http://blog.v7n.com/2006/07/25/will-marketing-soon-be-dead/#comments</comments>
		<pubDate>Tue, 25 Jul 2006 05:55:34 +0000</pubDate>
		<dc:creator>Peter Da Vanzo</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://blog.v7n.com/2006/07/25/will-marketing-soon-be-dead/</guid>
		<description><![CDATA[Interesting argument from Doc Searles on the (near) furture death of Marketing &#038; Advertising (Yes, that includes SEO/M):
&#8220;Google has revolutionized advertising by 1) making results affordable to nearly everybody, and 2) moving the waste to where it&#8217;s best tolerated, which is by servers pumping out stuff most people don&#8217;t mind ignoring. But it&#8217;s still waste. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Marketing to the Gay Community</title>
		<link>http://blog.v7n.com/2006/06/24/marketing-to-the-gay-community/</link>
		<comments>http://blog.v7n.com/2006/06/24/marketing-to-the-gay-community/#comments</comments>
		<pubDate>Sat, 24 Jun 2006 23:12:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://blog.v7n.com/2006/06/24/marketing-to-the-gay-community/</guid>
		<description><![CDATA[Author&#8217;s Note: This article was originally written in 2004 by me (John Scott). It was featured and referenced on several advertising-related websites, with both positive and negative feedback. It has been quoted and linked to from several websites with pronounced anti-gay agendas. It is not my intention to endorse and anti-gay agenda, and if you [...]]]></description>
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		<slash:comments>1</slash:comments>
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