Google & Dell Cosy Up
According to EWeek: “Google has a new deal with personal computer maker Dell to pre-install Google features into a lot more Dell computers. The first PCs with Google on board will be shipped by the ned of the month, Google Chief Executive Officer Eric Schmidt told analysts recently. He would only say Google was sharing revenue with Dell, but wouldn’t be any …
Stupid Adsense Mistake No#1
Right on. A further reason why some top paying keyword lists are of questionable value: “Have you noticed that keyword price result in ZERO profit if there are no clicks? It’s cost/day (keyword price X clicks/day) that makes you rich, not keyword price itself.” A top bid keyword, with low traffic, isn’t going to make publishers money. Also consider that …
Unnatural SEO Writing
Let’s be honest – “SEO Copywriting” is a misnomer. “SEO Copywriting” is the practice of keyword stuffing whilst pretending not to. Not that there’s anything wrong with that, other than it doesn’t really work, in Google, at least. Now, that the cat has been put firmly amongst the pigeons, here’s the definitive post from SeoBook on the art of writing …
Google Clean Up The Serps
Well spotted, SEOBlackhat: “Google has done it – at least for now. They have REALLY cleaned up their act when it comes to pharma SERPs like Viagra and Phentermine” Google have placed portal-style links at the top of the serps for many pharmaceutical related search queries. Good move.
SERP Darling Today, Gone Tomorrow
Thoughtful post by Andrew at Traffick: “Depending on the type of search query, over the years, certain large websites have been so good at offering the “definitive” or at least leading resource page for a given subject that Google searchers have found themselves clicking through to the same major portals again and again. In short, these are the perennial SERP’s …
Top Ten SEO Mistakes
There is lot of SEO commentary on the net, but the essentials are sometimes overlooked. Here are my Top Ten SEO Mistakes To Avoid. No Marketing Plan – if you don’t know who your market is, and what they want, high search engine rankings will not help you. You’ll just chew bandwidth and raise your opportunity cost. Selecting Keyword Terms …
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