Once your site is up and running, it takes all of about 5 minutes to discover that the “build it and they will come” theory is a fantasy. No matter how good your content is, you are going to have to spend some time focused on link building so that you can get your …
First We Must Stop Digging
So we dug ourselves a nice deep hole that we can’t seem to find our way out of and now we’re looking for advice. Is that about right? The universal advice seems to be that FIRST we must stop digging. DUH? It sounds simple enough doesn’t it? The problem with that advice is that we …
