http://blog.v7n.com/2007/01/09/cluetrain-manifesto-eight-years-on/ Wed, 15 Oct 2008 20:59:52 +0000 http://wordpress.org/?v=2.5.1 http://blog.v7n.com/2007/01/09/cluetrain-manifesto-eight-years-on/#comment-39700 10,000 Marshmallows Daily Links 2007-04-27 - 10,000 Marshmallows - Marketing Accountability: How to eat 10,000 Marshmallows Fri, 27 Apr 2007 14:03:16 +0000 http://blog.v7n.com/2007/01/09/cluetrain-manifesto-eight-years-on/#comment-39700 [...] V7N Search Marketing News: Cluetrain Manifesto: Eight Years On Link via 10e20: “The Cluetrain Manifesto had one great idea: customers talk. Companies could no more control this conversation than they could control a thousand runaway trains, so if they didn’t want to be flattened, they needed to join that conversation. That conversation had a different sound to the normal corporate communications between corporation and customer. This sound wasn’t brochure speak, this was a more genuine sound. If people thought a product was crap, they’d write “this product is crap!” And because they were on the internet, they weren’t just saying it to one or two people; they were often saying it to thousands, if not millions, of people.” [...] [...] V7N Search Marketing News: Cluetrain Manifesto: Eight Years On Link via 10e20: “The Cluetrain Manifesto had one great idea: customers talk. Companies could no more control this conversation than they could control a thousand runaway trains, so if they didn’t want to be flattened, they needed to join that conversation. That conversation had a different sound to the normal corporate communications between corporation and customer. This sound wasn’t brochure speak, this was a more genuine sound. If people thought a product was crap, they’d write “this product is crap!” And because they were on the internet, they weren’t just saying it to one or two people; they were often saying it to thousands, if not millions, of people.” [...]

]]> http://blog.v7n.com/2007/01/09/cluetrain-manifesto-eight-years-on/#comment-39224 The Cluetrain Manifesto and What it Means for Your Business » 10e20 - Search, Design & Social Thu, 26 Apr 2007 12:02:39 +0000 http://blog.v7n.com/2007/01/09/cluetrain-manifesto-eight-years-on/#comment-39224 [...] the other side, from a business perspective, Peter Da Vanzo writes about how opening communication through blogs has changed his life. He writes about the [...] [...] the other side, from a business perspective, Peter Da Vanzo writes about how opening communication through blogs has changed his life. He writes about the [...]

]]> http://blog.v7n.com/2007/01/09/cluetrain-manifesto-eight-years-on/#comment-5409 Getting a Clue » ThinkProspect Wed, 10 Jan 2007 21:35:07 +0000 http://blog.v7n.com/2007/01/09/cluetrain-manifesto-eight-years-on/#comment-5409 [...] Peter Da Vanzo has written an excellent piece on the Cluetrain Manifesto. Funnily enough it was he who bought the book to my attention years ago and it changed my life. Read his post. Get the book. [...] [...] Peter Da Vanzo has written an excellent piece on the Cluetrain Manifesto. Funnily enough it was he who bought the book to my attention years ago and it changed my life. Read his post. Get the book. [...]

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