What do you mean that isn’t a popular search term?
What I meant to say was Ask.com have released a local search service.
“ AskCity is unique because it integrates services from other Web properties owned by parent IAC/InterActiveCorp, which is run by media mogul Barry Diller. Those properties include CitySearch, ReserveAmerica, ServiceMagic, Ticketmaster, and TicketWeb. In addition, AskCity incorporates services from IAC partners“
“Local” of course meaning “Local In The Mainland US”. AskCity lacks an international perspective.
The local search market is one of those areas that has been hyped up big, but is taking a while to mature, presumably because small local businesses see online as a bit of a hassle. I have a question: do you think the search engines will be buying up Yellow Page/Business directories which have established customer bases?