Sometimes, amongst all the noise, it becomes easy to lose focus.
In summary: pay attention to the things that matter (attention), stay focused, and don’t allow yourself, or your visitors, to get distracted.
Simple and obvious, right?
But worth restating.
“stay focused on your task to sell your ebook or build back links or write articles or analyze SERPs or sell your wares. The rewards will come. Breakâ€™s over; back to work. Donâ€™t get distracted. And as you build properties, focus on gaining the attention of the search engines. Craft your landing pages to focus attention on your call to action, your pitch, your price point, or your value position. Find the visitor that has attention to spend, and provide a means for the transfer of that attention away from them, and over to you.Then cash it in.“