Click Fraud War

How are search engine PPC fraud measures ever going to stop this sort of thing?

A high-volume PPC lead gen advertiser on the verge of shaking down a Yahoo search distribution partner in order to recover money stolen via click fraud?

Meanwhile, click fraudsters get edgy when their networks are shopped to Google and the funds dry up:

I HOPE YOU LAUGH SO ###### HARD YOU CHOKE TO DEATH. I’M CALLING ON A FEW OF MY WICCA FRIENDS. SEE IF WE CAN MAKE LIFE AS MISERABLE FOR YOU AS YOU HAVE FOR ME AND MY HONEST MEMBERS.”

Note use of the word “honest”.

Funny guys.

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