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“How can you squander even one more day not taking advantage of the greatest shifts of our generation? How dare you settle for less when the world has made it so easy for you to be remarkable?” Seth Godin

Danny Sullivan Interview – By Brett@WMW

Danny will also be keynoting at the WMW conference in November.

Interview.

Interesting points:

  • What would you say are the top two trends in Search for 2006? Probably understanding the social aspect that’s coming into search along with the greater verticalization of it.
  • Do you ever stress about optimizing searchenginewatch at all? Or do you build it good – and forget it for good? In the early days, like anyone else, I’d focus on how we were ranking for various terms. But once the site became a leading resource, it effectively generated its own weather.

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