Seth has a list of interesting statistics that serves as a useful reminder: us ‘net-heads are not your “typical” user, if there is such a thing:
31.4% of Americans don’t have internet access.
90% of the people in France have not created a blog.
88% of all users have never heard of RSS.
59% of American households have zero iPods in them.
30% of internet users in the US use a modem.
Detroit (one million people) has six Starbucks.
1% of internet users use Digg on an average day.
Marley and Me outsells Small is the New Big 200:1. On a good day.
.37% of the US population reads the paper version of the New York Times daily.
Brazil consumes 11% of the world’s coffee.
20% of the world speaks English.
98.2% of the households in the US have a TV, and virtually all of those TVs have cable.
On a related note, here’s a few statistics relating to online shopping patterns:
- Thirty-five percent of consumers said added costs, such as shipping and handling, or lengthy delivery times resulted in their abandoning an online purchase
- The top reason online consumers prefer to shop on the web is to avoid crowds, a reason cited by 38%
- Internet-influenced offline spending is 50 percent greater than online spending, meaning that for every $1 spent online, the Internet influences $1.50 in brick-and-mortar sales.
More interesting internet shopping statistics here.