Robert Scoble, a Microsoft employee, wonders why Google always gets the lion share of the blog press, whereas Microsoft gets none:

“I was just looking at all the blog writing about Google’s new announcement. Hey, what an awesome PR machine Google has. They don’t talk to a single blogger and we all talk about them anyway. I think bloggers like the abuse! Anyway, Dare Obasanjo, who works for Microsoft just wrote his reactions and in the middle of all that wrote this line: “As usual, the technology blogs are full of the Microsoft vs. Google double standard. Absolutely 100% true. Bloggers will hype up Google stuff over Microsoft’s stuff almost everytime. Why?“

Good question, but I think the answers are pretty simple: Microsofts’ web offerings aren’t as good as Googles, Google still feels accessible, whereas Microsoft feels like a corporation, and Google gives something back – in the form of Adsense, and significant traffic volumes.

However, we look forward to Microsoft competing on all those fronts

This entry was posted on Monday, August 28th, 2006 at 10:30 pm and is filed under General Search. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.