Beware Old Inbound Links

Greg Boser warns about the perils of inbound linking:

“what to do with old links when you purchase a domain? That’s a great question, because I don’t think most webmasters truly understand the impact (both negative and positive) pre-existing links can have on a project. I mentioned an example of how things can go very wrong if you don’t understand the power of anchor text…”

Then again, there may be a market for Amish-style Go-carts….

Also proves, once again, how powerful links are, compared to on-page factors.

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