MSN To Offer 15% Commissions

Report that MSN will pay tiered commisions on agency advertising spend:

“Microsoft today announced its decision to use a tiered system for its search commission structure, with 15 percent as the maximum, which is in contrast to competitors Google and Yahoo”

This may put pressure on Yahoo! and Google, who recently scrapped or cutback their commission payments to agencies.

  1. John ScottJohn Scott06-01-2006

    Awesome marketing. Now where are you going to spend your clients money? The place that pays! 🙂

  2. Peter Da VanzoPeter Da Vanzo06-01-2006

    Enticing, certainly.

    Now if only they can get the dire Adcenter sorted out…

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