Right on.

A further reason why some top paying keyword lists are of questionable value:

“Have you noticed that keyword price result in ZERO profit if there are no clicks? It’s cost/day (keyword price X clicks/day) that makes you rich, not keyword price itself.”

A top bid keyword, with low traffic, isn’t going to make publishers money. Also consider that many high paying keywords aren’t distributed to the content network, and that Googles’ smart pricing will adjust your percentage further still.

Good tip for Adsense: Keep traffic levels in mind.

This entry was posted on Thursday, May 25th, 2006 at 6:47 pm and is filed under Adsense. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.