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SEO Insight Newsletter:
April 20th, 2006

Adsense Income Stuck In A Rut?


Peter Da Vanzo

If you’re having trouble lifting your adsense income, you might want to try a little technique that’s been bubbling just under radar for a few years now, called Adsense arbitrage. Quite a few people know about this already, but I’m often surprised by the number of people who don’t. It can really help lift your earnings quickly, if done well.

Arbitrage means “profiting from differences in the price of a single security that is traded on more than one market”. In search terms, that means buying a cheap click on, say, Yahoo! , sending the visitor to a page with higher value Adsense listings, and, if the visitor clicks, you pocket the difference. You can, of course, get traffic from anywhere, but obviously the more targeted the traffic, the better.

There’s an excellent three-part tutorial on this topic by GrayWolf. As the writer notes, this approach isn’t for the faint hearted, but it can pay dividends if you’re prepared to work it.



7 Responses to “Adsense Income Stuck In A Rut?”

  1. John Scott Says:

    Kudos to GrayWolf. Excellent tutotial.

  2. Chris Says:

    I’ve attempted this on a few instances. Unfortunately, depending on the niche your trying to nail there can be a lot of trial and error. I don’t think my pocket book is ready for that kind of commitment yet. lol

  3. Chris Says:

    Also, doesn’t the biggest problem come from ‘gambling’ the fact that you will get 100% clicks from your ads?

  4. Peter Da Vanzo Says:

    It depends on the price of the click, and the profit margin. You may only need a 20% ctr if the spread is wide enough.

  5. Chris Says:

    Real good point and truly a gem to find, at least I would think. I’ve only dabbeled in Adwords, so perhaps I need to launch a full fledged campaign applying these principles and see how I turn up.

  6. Mobile Phone Hire Specialist Says:

    How can you find out the price of each click?

  7. Mason Shoes Says:

    Yes, targetted traffic do increase the adsense clicks, but what I have noticed is that US traffic is most profitable.

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